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Not Lounging Around!

Posted by Mark McDermott on 19 March 2008 at 05:21 PM
Categories: Site Launches, Online Innovation
Mark McDermott
Mark McDermott
Co-Founder
BLOG: Not Lounging Around!

We recently re-launched Meet the Author's interview site as Authors' Lounge TV.

The site had been around for about 5 months and had built up a decent following from the blogosphere. It made sense as fans are quite likely to write about exclusive video interviews of their favourite authors.

With bloggers in mind we introduced a few cool social bookmarking and embedding tools to help syndicate the content around the web, as well as overhauling the look and feel so it felt more like an Internet Television Channel.

In the two months since re-launch the traffic has tripled on average and the number one source of referrals are indeed blogs, with natural listings on Google a close second. Well you have to chuck in a bit of SEO haven't you?

blog, social media, social bookmarking, Google, Meet The Author, Author's Lounge TV, Internet TV, Online TV, SEO
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Online Interactive TV with BBC Four

Posted by David Hart on 2 January 2006 at 02:52 PM
Categories: New Wins, Online Innovation
David Hart
David Hart
Co-Founder
BLOG: Online Interactive TV with BBC Four

Take One Museum is a six part series for BBC4. Each episode is a 30 minute presenter led journey around a different museum.

For BBC Interactive, we are taking one of those shows and creating an interactive broadband version as a pilot for further interactive television projects in the new year.

The idea is to take the linear TV show and at key moments, give the user the chance to pause and watch further, deeper content. This will effectively make the programme more of a user-led experience.

This is an exciting step in the convergence of digital television and online entertainment and is our eighth project for the BBC in 2005 - we love it!

Online Broadcasting, Online TV
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